There are numerous reasons to join your local small business association, especially if you’re starting your own business. It’s a purely win-win situation, and I’ve outlined the top three reasons that will benefit both you and your community: 1. Networking Small business associations provide networking opportunities. Members are encouraged to participate in mixers, educational seminars, workshops, holiday parties, and social events, which will help you to build relationships, get ideas, and promote your mission. The DBA is Coachella Valley's LGBT Business Association, a worthy cause and a great organization. 2. New Clients Once relationships are formed and you’ve become a familiar face, you will seamlessly generate new clients who believe in you and your business. And never underestimate the power of word-of-mouth! Joining the PSHA allowed me the opportunity to network and find leads. 3. Business Directory Members of small...
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